How It Works
The Competition
Project Yellow Light/Hunter Garner Scholarship is a scholarship competition designed to bring about change. As an applicant you have one clear mission: encourage your peers to develop and embrace safe driving habits.
For the video competition:
- For both the high school and college categories, the winner will receive a scholarship in the amount of $8,000.
- Videos are due April 1.
For the billboard competition:
- For both high school and college categories, the winner will receive a scholarship in the amount of $2,000.
- Billboard designs are due March 1.
For the radio competition:
- For both high school and college categories, the winner will receive a scholarship in the amount of $2,000.
- Recordings are due April 1.
In addition to a scholarship, the winning video may be turned into an Ad Council PSA and distributed nationally to approximately 1,800 TV stations. The winning design may be turned into a billboard and displayed on Clear Channel Outdoor digital billboards across the U.S. The winning radio spot may be shared on iHeartRadio’s national network and radio stations across the U.S.
Here’s what we’re looking for: A video, billboard design or radio spot created to motivate, persuade and encourage your peers to not drive distracted. You have a unique opportunity to play a key role in spreading this important message. You can speak to your peers on this subject in a way that adults cannot. The more lives you can impact, the more lives you can save.
The Project Yellow Light/Hunter Scholarship runs annually. If you’re interested in applying for the scholarship, you can Start Here.
Thank you for being part of the solution. Thank you for helping us save lives.
Judges
Wendy Clark
Wendy is a marketing maven and has held global marketing roles at Dentsu, DDB and Coca-Cola, in addition to her most important role: devoted mother of three. In her spare time, she helps the planet volunteering for numerous cause-driven & humanitarian efforts.
Kweku Mandela
Mandela is a film producer and founder of an LA based production company. He’s also a founding member of GenEndIt – a collective of HIV/AIDS organizations. Kweku sits on several other global boards promoting goodwill. Mandela lost his niece in a car crash in 2010 so combating distracted driving is a passion he shares with us.
Aloe Blacc
Internationally acclaimed and Grammy-nominated singer & songwriter, Aloe has had numerous top hits with his soulful, R&B style. His style of music is fitting, since he also gives a lot of his soul to humanitarian causes across the globe, including PYL.
Jeff Goodby
Jeff is co-founder of the legendary Goodby Silverstein + Partners in San Francisco and one of the quintessential and most recognized leaders in the advertising industry. He’s also a great guy (a rarity for someone of his stature!). Jeff has served as a judge since 2013.
IN-Q
IN-Q is an award-winning poet, multi-platinum songwriter, and the best-selling author of Inquire Within. He was named to Oprah’s SuperSoul list of the world’s most influential thought leaders.